Are you spending money on marketing which doesn’t create the level of business you need? Want to get word-of-mouth marketing working for your business?

Owners and managers of established service businesses report as much as two-thirds of their business is generated through word-of-mouth. This means that for most of their business they don’t need to advertise, use direct marketing, or list their business in directories (although they may choose to do so).

You may think word-of-mouth marketing is simply a matter of doing good work and providing excellent service, and that there is nothing you can do to crank up the volume.

Sure, good work and excellent service are essential. But there’s also lots you can do to make word-of-mouth work more effectively.

Learning Outcome

• The psychology of WoM
• Establishing a WoM marketing strategy
• Social media – viral marketing
• Integrating WoM into your total marketing strategy
• Appointing, motivating and training internal ambassadors

Who Should Attend

• Chief Marketing Officers
• Professionals
• Business Owners
• Marketing Managers

We have a pre-course questionnaire that helps both clients and our organisation in determining the best fit and programmes. Ask for a copy to be sent to you from info@expeditusmedia.com