Social media marketing is an engagement with online communities to generate exposure, opportunity and sales. However, companies who intend to use social media for such purposes must be aware of the new rules of engagement. It is crucial that marketers adopt a revised mindset when approaching social media marketing, for improper usage of social media could result in a critical backlash for your brand’s reputation.

In this 1 day program, participants can expect to take away strategies and best practices for reaching out and engaging the target audience.

Learning Outcome

• Design an engagement policy for the organization
• The need to build social capital
• How to create contests that people want to join
• How to create conversations with your target audience
• How to handle negative feedback

Who Should Attend

• Business Owners
• Professionals
• Community Managers
• Marketing Executives

We have a pre-course questionnaire that helps both clients and our organisation in determining the best fit and programmes. Ask for a copy to be sent to you from info@expeditusmedia.com